Lucid is a retail consultancy, working for suppliers and retailers across a broad range of categories.
Who we are
Lucid was founded in 2001 with a goal to make life easier for suppliers and retailers alike. From supply chain to point of sale solutions, we have worked across Europe (England, UK, Scandinavia & Central Europe) to the Middle East to Australasia.
Our approach is consistent, keep the retail customer at the heart of the solution. The easier it is to purchase, the more likely the sale. Lucid has worked extensively within the Newspaper & Magazine category, the health & beauty sector, confectionery, drinks and food categories.
Taking complexity out of delivering for customers within the retail sector
What we do
Working with key industry suppliers, we look review, develop and implement key changes to improve category efficiency whilst maximising commercial opportunities. Our passion is to ensure we deliver sustainable results to our clients both at store and head office level.
Newspapers & Magazines
Over 20 years of experience…. we are experts in driving revenues for all partners through employing the best category management skills including range and display planning, promotional campaigns and supply chain management.
We work with both suppliers and retailers, providing guidance on how to maximise sales and deliver the best return on investment through all the retail channels.
Graphic & POS design
With 20 years experience, we know how to create branded POS with effective messaging that drives sales.
"Shell UK and Lucid have been working together in close partnership for 10+ years. Throughout this time Lucid has provided timely support to all levels of the Business, their segment experience and knowledge important in helping to drive distribution and sales in what continues to be a challenging Market."
Shell UK, Toby Lewis
“ Frontline work successfully with Lucid to drive magazine sales across their wide range of retail accounts. We benefit from their ability to offer our publishers an efficient communication and flexible promotional platform. Our diverse magazine portfolio means there is no ‘one size fits all’ approach. Lucid facilitate the adaptation of the scale and scope of our promotions allowing us to hit our Publishers sales objectives. Our account manager Matt is always flexible and works with us to find appropriate solutions to last minute changes. We have certainly seen a step change in our revenue year on year which has delighted our publishing partners.”
Frontline Limited, Magazine Distributor
“The ability to access managed ranges has become a fundamental part of our business strategy. The team at Lucid not only provide this access, to some of the best newsstands in the UK and Eire, they also offer an unparalleled level of flexibility – a pro-active approach that satisfies the needs of both retailers and publishers, which ultimately maximises the sales opportunities.”
Signature Publishing, Market Leading Children’s Magazine Publisher
020 8614 0810
Spinnaker Court, Becketts Wharf
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